Best 16 features of Magento for your online store

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Magento is the open source platform, specially used for online store development. It is the most flexible platform. Many big brands uses magento to empower their online business. Magento is completely one of the most useful platform for online web development today.

If you want to setup your online business, that means you have to manage and strategize a lot of things.if your foundation is not strong, setting up an online store is not that much easy. Nowadays, the online business owners are looking for best platforms for their online websites development, and magento is the best solution to fulfill all their needs.

Benefits of Magento for online Website Development

Here are some advantages of magento If you are still confused that why magento online development has gained so much popularity or even attention of the online website developers.Here are Magento plugins for your store.

1.FREE: Magento is an opensource platform , therefore, it has a lot of features that are completely free. It is a great and fast-growing technology. Because of its uniqueness and thousands of extensions, developers also like magento.


Connect your online experience with Google Shopping, Ebay,Mail Chimp, Paypal, QuickBooks, and more. Magento also allows store owners to add Google Analytics and other such third party integrations to their site to aid in data analysis.

3. AVAILABLE IN 3 FLAVORS:  Magento is available in 3 different flavors: Community Edition (open source), Magento Go (hosted solution), Enterprise edition.


You may easily add prompts to browse related options on checkout pages, increasing sales potential, product , enhancing user experience with Magento. Present relevant   similar product cross-sells, accessories, and more in the margins.

5.DEVELOPERS FRIENDLY: Magento developers finds it friendly and easy and to add pages and update content to the website. The navigation and linking of pages is also very easy in magento, and these advantages saves considerable amount of time of developers.

6. SEO Edge: – Magento has a a unique advantage such as SEO . Magento seo has solved multiple issues by facilitating this unique advantage. the online store is better optimized by this advantage.Landing pages, duplicate content, indexing, page traffic, are efficiently managed by magento seo. You can use Google Analytics Check out for Magento 2 plugins now.


Over 250,000 online businesses use Magento for their business needs. There were over 800,000 estimated developers in total, several hundred Magento developers with official certifications from 35 different countries around the world in 2012. That number has since grown, giving newcomers a solid backbone of support and great chance for online business connections.


8.SCALABLE: Magento is written in php, therefore, according to the project need and this will scale your solution, it is really easy to add new features.


according to a multitude of parameters, Improve user experience with dynamic search features that filter products. Magento utilizes a product reviews, unique search terms cloud, recently compared and viewed products,, product tag filters, and the ability to configure search with auto-suggested terms.

10. Multiple Store Management: With magento, running and managing online business 24-7 has become stress-free. Before magento, managing multiple stores from single administrative panel was inconvenient. Now with magento, each store can be setup in single admin panel with its unique product catalogue., use can know more about store locator here

11.Marketing Tools: Magento have various technologies and  tools to promote your online business. It collects many unique options like private sales,Landing pages tools for campaigns , flexible coupons, Multi-tier pricing, etc.


Magento is open-source. This means you will be able to share and use tools with other Magento users to save yourself the hassle of building from the ground up in most cases. You can also create and manage multiple ecommerce stores using one instance of Magento . That’s a significant plus for great online ecommerce servicing a global market.

13. Carting: Magento shopping cart development is a really user friendly feature and it helps clients to follow the step by step process for purchasing the desired product. Magento shopping cart also provide many payment gateway options to shoppers.


With Magento, you can keep your online site safe and manage internal access with options to customize multiple levels of security permissions. PCI Data Security comes standard,a secondary password prompt includes extra defense against unwanted breaches, login screens are CAPTCHA-equipped.

15.Secure: Magento is really secure, the information of your online website, records of customers, orders, products and transactions are completely private with no third party access, if your server running on a separate system .


The Magento online store may handle more than 80,000 orders per hours, and support up to 500,000 products on one site. That means lots of space for future growth between one or more different shopping carts on the same site. Note that Magento has special hosting needs for  load speeds and optimum performance , due to its complexity and size. Ensure that you are prepared for the extra hosting expenses well beforehand.


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Comment on this post

Gaurav Jain 03/20/2019 11:19

Thank you for enlisting these 16 major features of Magento, one should have knowledge off.
And i do agree to the fact that, Magento has been a reliable platform that allows considerable integration of third party extensions. This provides customers a seamless user experience.

Alex Morco 03/13/2018 14:13

Thanks for listing these features, Creating store is now easy with these tips but 1 more things, as you discussed hosting. I would recommend everyone to get the best hosting as I am using,, Otherwise store performance would go down due to loading issue and server errors.